Make a thank you movie
This is a great representation of appropriate messaging and media mixed together.
This is a great representation of appropriate messaging and media mixed together.
Cameron Christopher Thomas Advertising recently recruited Walk the Line Films and Crosspoint to execute two new Boston Market spots. Walk the Line Films’ Director of Photography, Roger Sackett, shot all food footage on a Sony EX1 using a lens adapter to accommodate the use of film primes. The results are stunning and look remarkably close to film, at a fraction of the cost. From there, Crosspoint editor, Luke Bishop, integrated the Sony XDCAM with a graphical treatment created in Adobe After Effects and assembled the piece in Apple’s Final Cut Pro. The spots were then sent to colorist, Eric Anolin, to be graded in Filmlight’s Baselight ONE. The digital files effortlessly transferred between the two suites using XML and were conformed in Baselight for finishing in AVID DS. Donald Cosiglia added all the finishing touches, including 3D, to finish the spot. client | Boston Market agency | CCT Advertising production co | Walk the Line Films edit, graphics| Luke Bishop, Crosspoint color | Eric Anolin, Crosspoint finish edit, graphics | Donald Corsiglia, Crosspoint sound | Rocky Mountain Recorders
Just watched the short film “Logorama” during a render and was blown away by the animation and creativity. What I am really impressed with is the pre-production and set design that went into it! To gather the 2,500 Logos used to create the world must have been a painstaking task. The story line is hysterical. What would be a fairly depressing story arch is made laughable by animated classic logos and iconic spokes-figures, (ie. Ronald McDonald trafficking high caliber fire arms and enriched uranium.) The story consists of various parallel characters ultimately coming together in a Magnolia-esque culmination….. Minus frogs. Here is an excerpt from our friends at Gizmodo.com “By French design collective H5, Logorama is worth taking the 15 minutes or so running time out of your lunchbreak (there is some potentially NSFW language).” Here’s the link to it on Facebook. Check it out. I’d give it an oscar.
Focus on the Family partnered with Tim Tebow and his family to produce the organization’s first Super Bowl commercial. Steve Vidano shot on a RED camera; and he and Paul Murphy edited on Final Cut Pro. Crosspoint’s Baselight color grading system gave them the power to conform the Final Cut timeline from the raw .r3d files and manipulate the images at full 3K resolution. The spots were delivered on HDCam SR for the CBS broadcast. agency | Focus on the Family production co | Vidano Films edit | Paul Murphy and Steve Vidano conform | Steven Lopez, Crosspoint color | Eric Anolin, Crosspoint
It’s time for the horses to pull the cart.
The dog needs to start wagging its tail.
The lunatics are going to run this asylum.
(…wait, is that last one supposed to be a bad thing?)
With the 3 camera packages owned by Crosspoint, I had a boatload of options for shooting Lotus’ first show headlining Denver’s The Fillmore Auditorium. Per the band’s request, I acted as a roaming camera and documented the performance. The energy in the building was intense and the band blew the doors off, making the footy energetic and fast paced. I opted to use the Sony EX3 with the standard glass for mobility, plus the thing shoots great in low-light settings. Make sure to check out Lotus next time they come through the D. Brothers Luke and Jesse Miller grew up in Green Mountain so they are in and out of town quite a bit.
Luke Bishop shot at Crosspoint on our Sony EX3 camera. He edited the footage and designed the stop-motion effect in Final Cut Pro. Eric Anolin graded the final sequence in Baselight and rendered a new .mov to FCP. Chris Walsh found the music, recorded the VO and worked the final mix. The final spot was delivered on Digital Beta.
This project was a start-to-finish collaboration with the creative teams at Cactus, The Sweet Shop and Ring of Fire. Eric Anolin was on location for the one day shoot (3K RED). Matt Struck cut a :30 and :60 in Avid MC Adrenaline. Eric delivered color-graded HD .dpx files from Baselight for vfx at Ring of Fire. Donald Corsiglia finished graphics and final conform with vfx in Avid DS.
Everyone here at Crosspoint would like to take a quick second to thank you for your business …