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Focus on the Family Tebow

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Focus on the Family partnered with Tim Tebow and his family to produce the organization’s first Super Bowl commercial. Steve Vidano shot on a RED camera; and he and Paul Murphy edited on Final Cut Pro. Crosspoint’s Baselight color grading system gave them the power to conform the Final Cut timeline from the raw .r3d files and manipulate the images at full 3K resolution. The spots were delivered on HDCam SR for the CBS broadcast. agency | Focus on the Family production co | Vidano Films edit | Paul Murphy and Steve Vidano conform | Steven Lopez, Crosspoint color | Eric Anolin, Crosspoint

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Colorado Lottery Birth of a Ticket

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Futuristic Films shot on 35mm film, transferred to HDCam SR at Lightpress. After the first day of rough cut, the creative process was at a standstill. Matt Struck set aside the storyboards and presented a completely different cut, that eventually became the final version with agency, production company and client input. It’s always good to hear a round of applause coming from the AVID suite!

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Crosspoint Announces the Arrival of a Sony HDCam SR Deck

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Crosspoint’s wide spectrum of resources and capabilities just increased with the addition of the HDCAM SR deck. Through 22 years of business, Crosspoint has been involved in an evolution of technology and has seen impressive new strides made from within the world of audio and video. “With this addition, we now have the capability to work with uncompressed HD tapes and edit the most minute and important details in a picture, “said editor, ERIC ANOLIN. General Manager, KIM CROY, said, “The HDCAM SR deck is another integral part of the complete HD workflow that Crosspoint offers. Now we can lay an HDCAM SR tape onto Blu-ray, allowing for the clearest HD quality.” Very few people fully understand the complex nature of HD technology. This is one of the reasons Crosspoint wants to talk to you about it. For more information about Crosspoint’s upgrades, contact General Manager, KIM CROY, at 303.233.2700 or KimC@crosspoint.com.

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